Forbes Top Creators 2025
Leveraging our data, we partnered with Forbes to highlight the official earnings and influence of creators, cementing this year’s definitive list of the industry's top creators.
The 2025 Forbes Top Creators List is here! We’re proud to partner with @forbes for the fourth year in a row to spotlight the creators whose talent and creativity are redefining culture, sparking trends, and driving conversations across the digital landscape.
As quoted in Forbes, “Next year, it’s expected that influencer marketing will expand to $50 billion,” says Ryan Detert, our founder and CEO of Influential. “The dollars are going into the hands of creators who are now the new media channels.”
Huge thanks to everyone who helped bring this to life.